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	<title>Gorges Blog &#187; Greg Kops</title>
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	<description>Web Sites that Grow Your Business - our blog</description>
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		<title>DATA, DATA, DATA</title>
		<link>http://blog.GORGES.us/2009/06/data-data-data/</link>
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		<pubDate>Mon, 29 Jun 2009 14:23:17 +0000</pubDate>
		<dc:creator>Greg Kops</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[data scrubbing]]></category>
		<category><![CDATA[reporting]]></category>

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		<description><![CDATA[At Gorges Web Sites, we work on a wide variety of Web-based projects, but data is at the core of everything we do. Over the years, we have worked with all manners of data - from multilingual Web content to online videos; from logistics tracking data to energy efficiency reporting.  We understand that your data is at the heart of your business and that is why we offer a wide range of data-specific services.]]></description>
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<p class="MsoNormal">At Gorges Web Sites, we work on a wide variety of Web-based projects, but data is at the core of everything we do. Over the years, we have worked with all manners of data &#8211; from multilingual Web content to online videos; from logistics tracking data to energy efficiency reporting.<span> </span>We understand that your data is at the heart of your business and that is why we offer a wide range of data-specific services.</p>
<p class="MsoNormal"><strong>Reporting</strong><br />
Many businesses already have sophisticated software systems that have been running their business for years. Perhaps you purchased an off-the-shelf package or maybe you built your own custom system from scratch. Over the years, these systems have done the hard work of maintaining your information and are now the custodians to a reservoir of critical business data. What information lies latent in this structured data? What critical business intelligence can you extract from your software&#8217;s silo of data?<span> </span>Database reporting is one of the many services we offer that can help transform your business data into meaningful intelligence.</p>
<p class="MsoNormal"><strong>Data Scrubbing<br />
</strong>As software architects, we review your business requirements and design the most fitting storage structures to manage and maintain your data. We choose sensible database constraints and implement form validation to ensure that your data stays as clean and flexible as possible.<span> </span>However, as users add data to your system, it can grow in unexpected and surprising ways. This is why we offer data scrubbing and sanitization services. We can help identify inconsistencies in your data and design scripts to correct those issues.</p>
<p class="MsoNormal"><strong>Data Migrations<br />
</strong>As your business matures, you may find that you&#8217;ve outgrown your existing software systems, but you never outgrow your business data. When your business makes the decision to buy a new software solution, you will need to analyze, export, and migrate your legacy data from the existing system into the new one. This can be a complex and challenging process, especially for larger databases, but with the appropriate amount of research and planning, this process can be executed to maintain a high level of data fidelity. We have proven experience working with legacy business data in software upgrade and migration scenarios.</p>
<p class="MsoNormal">The name <strong>Gorges Web Sites</strong> may convey the notion that we simply build Web sites, but in actuality we are a team of skilled and experienced database engineers.<span> </span>We love working with your data and develop solutions that help your business grow and prosper. <span> </span>If your business already has a software system, but you want to get more from your data, please contact us today.</p>
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		<title>Maintain Contact with Your Site Visitors</title>
		<link>http://blog.GORGES.us/2009/04/maintain-contact-with-your-users/</link>
		<comments>http://blog.GORGES.us/2009/04/maintain-contact-with-your-users/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 13:00:13 +0000</pubDate>
		<dc:creator>Greg Kops</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[RSS]]></category>

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		<description><![CDATA[Now that you’ve established a presence on the web, what comes next?  How else can you use the power and reach of the web to grow your business?  ]]></description>
			<content:encoded><![CDATA[<p>The web has been around for a while now and if you’re a business owner, you’re probably already online with at least a basic website.  However, now that you’ve established a presence on the web, what comes next?  How else can you use the power and reach of the web to <strong>grow your business</strong>?</p>
<p>One of keys to success on the web is developing strategies to convert casual visitors to lifetime customers.  There are many simple tools that can help transform your static online presence into a dynamic and living entity that visitors return to again and again.</p>
<p><strong>CORPORATE BLOG</strong><br />
Your business is always growing – changing as you adapt to new clients, customers, and opportunities.  Those changes are something worth talking about!  A corporate blog is an easy way to show your visitors that your business is alive and thriving.  Furthermore, using email notification and RSS, you can easily broadcast your news to a community of readers who care.</p>
<p><strong>EMAIL NEWSLETTERS</strong><br />
Once you make a sale or finish a client’s project, your business moves on and without some effort, your customer/client may soon forget the details of their experiences with you.  Regular email newsletters are an invaluable way to keep in touch with your customers, clients, and colleagues and inform them of the most recent projects, products, and/or people in your organization.  You can even build the subscription process right into your website with a simple subscribe form.</p>
<p>These tools offer a powerful way to keep people aware of your business.  Even if there are no known future sales opportunities, they can help generate a buzz and build your brand through word of mouth.  At Gorges Web Sites, we’re passionate about finding ways to use the web to help <strong>grow your business</strong>!  There is a wealth of options and opportunities available and we’re excited to help develop and execute the right strategies for you.</p>
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