So you have or are considering a website for your business, and know that you need to manage the content, but what is the best way to do so?
In the old days of the web, content management was done using the same people who programmed the site. They would open up the right file, edit the content, and ftp the new file up to the web server.
These days, that process is slow and error-prone, and the management of your content should be done by the business owners, product managers, editors, or marketing personnel.
Use of a content management system (CMS) is imperative if your site is going to function as a quality business growth tool for you. You need a CMS that is easy to use and always accessible. Search engines and human visitors both are looking for fresh, relevant and updated content.
Big budget publishing companies have sophisticated work flow software to manage the development of their content, allow editors to review this content, and publishing editors to approve for release.
But what is the small website owner to do? At Gorges Web Sites, we have been delivering special-purpose content management systems for years now. At first, we used our own CMS, affectionately named ‘GoGorges’, which is a linux- and php-based development framework and content management system that we steadily improved over many projects.
More recently, though, the open-source content management systems have really come of age.
On recent projects, we have used:
Each of these systems have pros and cons, and through experience we have learned which one is most suited for a particular set of business and publishing needs.
The great news is that the use of these content management systems has lowered the cost for delivery of a sophisticated website. You can get more functionality for less $ than ever before!
If you’d like to learn more about how one of these content management systems can help your business and improve your search engine optimization rankings, then fill out our quick form for your free consultation and we’ll jump on a call to discuss.